FleishmanHillard announced today a yearlong commitment for its Boston office to provide pro bono communications strategy, public relations and social media services on behalf of Big Sister Association of Greater Boston.WSJ article on Big Sister
“We’re proud to support Big Sister Association of Greater Boston — a pillar in the Boston community for more than 60 years,” said Danielle Wuschke, general manager of FleishmanHillard’s Boston office. “Working collaboratively with the local Big Sister organization, we will focus on amplifying awareness of their program with important community stakeholders, partners and donors. Our ultimate goal is supporting their efforts to expand the volunteer community and positively affect an increasing number of young girls in the Greater Boston area.”
Established in 1951, Big Sister Association of Greater Boston is a nonprofit organization with a commitment to empowering girls to achieve their full potential through group development services and positive one-to-one mentoring relationships with women. While it is one of the 370 affiliated Big Brothers Big Sisters of America, it is the only organization focused exclusively on girls.
“We’re both appreciative and thrilled to have FleishmanHillard’s support this year,” said Deborah Re, chief executive officer of Big Sister Association of Greater Boston. “FleishmanHillard’s Boston team has shown a great passion for our work, and we’re excited to have a communications partner to help elevate our efforts.”